Part of a series discussing how to setup and use LinkedIn. Written to answer the questions of heaps of people, experienced and new to the workforce, that I encounter every day.
Category: Digital
LinkedIn: Why use it?
1. To prove you exist. If you are looking for a job, and submit a CV, the first thing someone … More
Specialized: A brand in defence
To preface the obvious: I am not a lawyer. So read the following in the spirit it is offered – as commentary and opinion about a respected business and how it handled its public relations, marketing and brand defence leading up to Christmas 2013.
LION – LinkedIN Open Networkers: Why it’s a bad idea
Why you shouldn’t connect to anyone and everyone on LinkedIn – it’s your reputation at stake and that can’t be recovered easily if it doesn’t work out.
