Harsh Truths about Corporate Websites

Passed onto me today by a work colleague, an excellent insight into the derailments that can occur with large scale web projects if you aren’t keeping your eye on the ball. It’ll whack you in the head and knock you out.

http://www.smashingmagazine.com/2009/02/10/10-harsh-truths-about-corporate-websites

1 – You need a seperate web division
2 – Managing your website is a full-time Job
3 – Periodic Redesign is not enough
4 – Your website cannot appeal to everyone
5 – You are wasting money on social networking
6 – Your website is not all about you
7 – You’re not getting value from your web team
8 – Design by committee brings death
9 – A CMS is not a silver bullet
10 – You have too much content

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